Hailing from Ireland, Bry (real name Brian O’Reilly) is a singer/songwriter known for his pop-infused indie rock songs and D.I.Y. approach.
He began his career in 2012 performing under the moniker "BriBry", penning his own songs and documenting his progress via social media. Operating entirely by himself, he began exposing his material by booking international trips, tweeting his location, arriving there at a certain time with his guitar, and performing an impromptu set for anyone who turned up. It proved to be a successful strategy, and drew almost 80 people to his appearance in New York City’s Central Park and 150 in Singapore. This encouraged the young creative to start booking tours of popular venues, resulting in sold-out tours in the U.K. and Australia across 2013 and 2014. In 2015, Bry joined Snow Patrol band members' Polar Patrol Publishing and the 13 Artists Entertainment Agency, leading to tours of the U.K., Australasia, and Ireland. Later that year, Bry temporarily relocated to Los Angeles to work with producer Greg Wells (Katy Perry, Twenty One Pilots) on his debut full-length effort. The eponymous record was released in late 2016, and was led by the singles "You’re Alright" (inspired by his older sister’s earlier struggle with cancer) and "Don’t Go Alone." Bry opened for Twenty One Pilots on their European arena tour in late 2016, and returned to Europe in April for a sold out headline tour.