Whether she’s behind the wheel sharing raw moments on social media, pouring her heart into a song in the studio, or lighting up the stage in front of a live audience, Jessica Baio brings her entire life into her music. The California-born, Utah-based singer-songwriter has built a loyal fanbase through unfiltered honesty, emotionally charged pop, and vivid storytelling that explores the intricacies of relationships, mental health, and personal growth.

Jessica first broke through online as a teen with viral covers on YouTube, inspired by artists like Taylor Swift, Justin Bieber, and Demi Lovato. Since then, she’s evolved into a powerful voice of her generation, amassing over 195 million streams, 80 million TikTok likes, and a deeply engaged following. Her 2022 single “at least” took off with over 22.6 million Spotify streams, followed by the breakout “trust issues,” which has surpassed  51.6 million streams and counting. She continued to build momentum with two EPs—Catalyst and petals—featuring standouts like “he loves me, he loves me not” and the deeply personal “someday,” written for her husband Sam.

In November 2024, she released her debut album UNSAID via 10K Projects—an unflinching collection that brought her most intimate thoughts to light. The album’s success launched her into a sold-out North American headline tour in spring 2025, which culminated in a high-energy ULTRA Music Festival performance alongside Trippie Redd and Steve Aoki for their collaborative single “Radio.”